To Honor World Cup Heroes, Subway Stations in France and England Got Some New...
There are several ways to celebrate athletic heroics--statues, busts, naming of airports--yet transport authorities in the U.K. and France decided that renaming subway stations seemed apropos. With...
View ArticleInstapaper Unpins Itself From Pinterest, Becomes Separate Company Again
Some acquisitions turn out to be successful, and for others, there's always the "undo" button (or in this case, the "unpin" button). Instapaper announced Monday that control over its application was...
View ArticleArby’s Loves Making Nerdy Art From Its Boxes, and This 7-Foot Statue Is Its...
Arby's has built a strong reputation among some of the nerdier niches of the internet thanks to its meticulously well crafted pieces of art, made entirely from packaging and food, that anchor both the...
View Article72andSunny Retains Creative AOR Status for $70 Million Activision Account
Activision has concluded a creative review that also included finalist Wieden+Kennedy by retaining 72andSunny as its creative agency of record. "We are excited to continue our positive and productive...
View ArticleCoors Light Partnered With National Geographic to Follow 2 Explorers on Epic...
A branded content partnership may not sound like the most thrilling kind of advertising, but when it comes to National Geographic and MillerCoors, a branded content partnership is anything but boring....
View ArticleAmazon Goes Down on Prime Day—and Customers Are Still Getting Error Pages
Amazon is getting to know what Black Friday is like for its brick-and-mortar counterparts on its own annual Prime Day. The site was hit with outages, looping pages and deals that only some customers...
View ArticleMeet the Dogs of Amazon Who Helped Soften the Blow While the Site Was Down on...
Amazon Prime Day is one of the most highly anticipated consumer holidays of the year. It's a one-day-only global internet shopping bonanza. In light of this, you might imagine Amazon would have...
View ArticleSummer Holidays Heated Up Facebook and Instagram in June
Father's Day and the Fourth of July dominated Facebook in June, and they did the same on Instagram, but in reverse order, according to the Hot Topics for the month from research arm Facebook IQ. 2018...
View Article5 Facts That Illustrate the Colossal Changes TV Has Gone Through in Just 5 Years
The TV industry has vastly changed in just five years, as highlighted in new data released by Hub Entertainment Research. In just that short amount of time, streaming platforms such as Netflix, Amazon...
View ArticleNBC’s Crafting Platform to Rebrand as a Lifestyle Subscription Service
NBCUniversal Cable Entertainment's Craftsy is rebranding as an expanded, subscription-based lifestyle learning platform called Bluprint. The digital platform will offer more than 3,000 hours of online...
View ArticleAs Dairy Alternatives Grow in Popularity, ‘Got Milk?’ Gets a Modern Makeover
In 1993, the California Milk Processing Board launched a campaign aimed at reminding people of the importance of milk. A video spot directed by Michael Bay showed a man obsessed with Alexander...
View ArticleLaundry Service Calls Founder of Papa John’s Extortion Claims ‘Completely...
An unnamed executive from Papa John's now former ad agency Laundry Service today sent a memo to all employees calling recent claims by the brand's founder John Schnatter "completely false." In the...
View ArticleSaluting England’s World Cup Run, Nike Honors a New Era of Teamwork and Hope
By all accounts, England's men's soccer team wasn't expected to do much in the World Cup. Pundits figured an early exit was in the cards. However, buoyed by a youth movement and a head coach who...
View ArticleOmnicom Fails to Meet Second-Quarter Revenue Goals
Omnicom failed to meet its second-quarter revenue goals, but CEO John Wren said the holding company had "a good quarter" in an earnings call today. Omnicom's worldwide revenue increased 1.8 percent...
View ArticleThe Sand Became the Pitch for Many Facebook Users in June
World Cup fever made its way onto the sand in June, as beach soccer was one of Facebook IQ's Topics to Watch for the month. Conversation about beach soccer and related terms American football, beach,...
View ArticleSnapchat Makes Publicly Shared Snaps Available via News Discovery Platforms
Snap Inc. is granting free access to publicly shared Snapchat content to four news discovery platforms--NewsWhip, Storyful, SAM Desk and Tagboard--in its latest move to make content from its users...
View Article5 Social Media Marketing Lessons From Netflix
Netflix is a video-streaming powerhouse, and the following statistics show some of the amazing feats it has accomplished over the years: Netflix currently has more than 125 million subscribers who pay...
View Article‘B&Binge’ Recreates Sets So You Can Watch Your Favorite Shows From Inside...
LG Electronics, in partnership with Netflix, is setting out to create ultimate binge-watching experiences for a handful of dedicated fans of Arrested Development, The Crown and one new series set to be...
View ArticleWalmart Reportedly Considering Rival Streaming Service to Netflix and Amazon
The OTT landscape might be getting even more crowded. Walmart is considering developing a subscription streaming service to compete with players such as Amazon and Netflix, according to The...
View Article2018 FIFA World Cup Russia: 383 Million Facebook Users Generate 2.3 Billion...
2018 FIFA World Cup Russia is in the books, and Facebook saw more than 2.3 billion related interactions from 383 million people during the monthlong tournament, while there were more than 115 billion...
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